Intelligent Conversation Engine
Fully natural SMS dialogue. Handles questions, objections, off-topic replies, and short answers without scripts or keyword triggers.
Platform Features
Everything an AI receptionist should do — over text
Mystique-AI is an AI text receptionist — it answers your customers by text, qualifies them, and books the job, without a call, a link, or an app. Every feature is configurable per business through the database. No engineering required to onboard a new client. No subscriptions. Just automated lead qualification, SMS appointment booking, and confirmed jobs.
Conversation & Intelligence
AI text conversations that qualify leads automatically
Dynamic Intent Detection
Detects what each customer actually wants without keyword logic. The conversational AI adapts in real time based on what they say — not what you expected them to say.
Real-Time AI Lead Scoring
Automated lead qualification software built into every conversation. Scores each lead COLD → WARM → HOT → READY every turn. Handoff only triggers when required fields are complete and intent threshold is met.
Adaptive Persona System
12 configurable tone profiles map to full instruction strings stored in the database. Tone shifts automatically — Informative → Reassuring → Value-driven → Closing → Handoff-ready — based on lead temperature.
Persistent Customer Memory
Mystique-AI remembers every customer across sessions — identity, preferences, past interactions, and objections. Returning customers are recognized instantly and the conversation picks up where it left off.
Returning Customer Intelligence
Tracks each customer's trajectory: new / progressing / stalled / returning. Adapts greeting, urgency, and next steps automatically based on where they are in the lifecycle.
Lead Capture & Bookings
Automated SMS appointment booking from first text to confirmed job
Structured Lead Capture Through SMS
Collects name, phone, email, address, service type, appointment time, and custom fields — entirely through natural SMS conversation. No forms, no app, no friction for the customer.
Field Validation & Data Integrity
Every field validated before saving to the database. Datetime requires both day and time. Address must be complete and in service area. Invalid input triggers a natural re-ask — never a failed form.
Absolute Date Resolution
Converts relative customer language to exact datetimes. "Tomorrow at 2" becomes a real timestamp. Fully timezone-aware per business — no ambiguous bookings.
Full Appointment Booking Lifecycle
End-to-end SMS booking automation: lead capture → owner SMS confirmation (or direct booking, the owner's choice) → optional booking-fee link so the customer can hold their spot → appointment confirmed. The owner approves via text — no dashboard login required. Payment for the service itself stays with the business.
Canonical Appointment State Engine
Enforces strict lifecycle states: REQUESTED → AWAITING_OWNER_CONFIRMATION → CONFIRMED → COMPLETED, with a booking-fee step before confirmation only when the business uses the optional booking fee. Immutable event log. One-active-appointment invariant enforced at the database level. No invalid transitions, ever.
Optional Booking Fee for No-Show Protection
Turn it on and the customer gets a link to pay a small booking fee that holds their spot, via hosted Stripe checkout; the appointment confirms once it's paid. Or the owner covers the fee and the customer never sees a payment link. Payment for the service itself stays with the business, however it already gets paid. Expired booking-fee links are detected and resent automatically.
Owner & Business Tools
AI booking system managed entirely by SMS — no software to learn
SMS-Only Owner Interface
Confirm bookings, reject with alternative times, and query live business data entirely via SMS. No dashboard login, no software to learn. The owner stays in their phone — Mystique-AI handles the rest.
Automated Post-Booking Support
After confirmation, Mystique-AI continues handling customer questions from database truth — rescheduling requests, cancellations, booking-fee link resends, and appointment status — automatically.
Automated Follow-Up
Mystique-AI continuously: expires stale booking-fee links, escalates unresponsive owners, auto-completes past appointments, and sends 24-hour SMS follow-ups to customers. Full automation with zero manual intervention.
Zero-Code Business Configuration
Every setting is database-configured per client: required lead fields, AI scoring weights, booking rules, pricing, business hours, service area, and tone persona. Onboard a new business in minutes — no engineering required.
Website Knowledge Sync
Reads your website and refreshes on a regular cycle. Safe changes apply automatically; risky changes queue for human review in the owner dashboard Updates tab.
Nightly AI Optimization Engine
Every night, Mystique-AI analyzes conversion rates, objection patterns, drop-off points, and knowledge gaps (VIEW_GAP analysis). Living summaries surface actionable recommendations per business in the admin Insights tab.
Architecture & Compliance
Enterprise-grade multi-tenant AI infrastructure built for scale
Multi-Tenant White-Label Architecture
Every client is fully isolated — dedicated SMS number, AI persona, lead config, pricing, memory, and booking rules. Unlimited businesses on one platform. Built for agencies and resellers deploying an AI text receptionist at scale.
SMS Compliance Built-In
STOP/HELP/START handling, first-contact compliance messaging, opt-out suppression, STOP identity normalization, and a hard block on all outbound messaging outside configured business hours. Compliant by default.
Reliability & Idempotency
Message deduplication ledger, idempotency keys on all lifecycle writes, retry logic, and full state enforcement. No duplicate bookings, no double messages, no invalid state transitions — guaranteed at the database level.
Independent Background Workers
Scheduling, confirmations, follow-ups, and optimization each run on their own independent cycle. The platform API is always-on, and one failing process never affects the others.
Database as Source of Truth
The LLM renders language. The database owns all facts. Every appointment state, customer record, and business rule lives in PostgreSQL — never in AI memory. Consistent, auditable, and deterministic across every interaction.
Security & Audit
JWT admin authentication, API-key business auth, rate limiting, CSP headers on the admin dashboard, complete tenant isolation, and full audit logging across all business interactions and lifecycle events.